Jonah LehrerImagine: How Creativity Works

Jonah Lehrer, the New York Times best-selling author of How We Decide, discusses his new book Imagine: How Creativity Works. This sparkling and revelatory look at the new science of creativity shatters the myth of muses, higher powers, even creative “types.” In his book, Lehrer demonstrates that creativity is not a single gift possessed by the lucky few, instead it is a variety of distinct thought processes that we can all learn to use more effectively.

($26.00) Houghton Mifflin Harcourt ISBN #9780547386072. You can visit Jonah Lehrer’s official web site as well.

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